The quality evaluation of information in hospice and palliative care short videos on Douyin (TikTok's Chinese version) and Bilibili: a cross-sectional study - Report - MDSpire

The quality evaluation of information in hospice and palliative care short videos on Douyin (TikTok's Chinese version) and Bilibili: a cross-sectional study

  • By

  • CongBing Yan

  • Xiaoxia Zhu

  • Man Xu

  • Biyun Xia

  • Rendong Liang

  • June 23, 2026

  • 0 min

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Assessment of Information Quality in Short Videos on Hospice and Palliative Care

Overview

This study evaluates the quality and reliability of hospice and palliative care (HPC) videos on Douyin and Bilibili.

Background

The increasing use of short video platforms for health information necessitates an assessment of the quality of content, particularly in hospice and palliative care (HPC). Misconceptions about HPC can lead to delayed medical decisions, highlighting the need for reliable information dissemination.

Data Highlights

PlatformGQS Median Scorep-value
Douyin4.75< 0.001
Bilibili4.40

Key Findings

  • Douyin videos had significantly higher GQS scores than Bilibili (median 4.75 vs. 4.40, p < 0.001).
  • No significant differences in mDISCERN and JAMA scores between the two platforms.
  • Healthcare professional-uploaded videos received better quality ratings across all assessment methods.
  • User engagement metrics (likes, comments, shares) were significantly higher on Douyin.
  • Likes showed a weak positive correlation with GQS scores (r = 0.376, p < 0.001).

Clinical Implications

Healthcare professional-uploaded videos received better quality ratings across all assessment methods.

Conclusion

The study emphasizes the importance of enhancing content regulation on these platforms.

Related Resources & Content

  1. Frontiers in Medicine, 2026 -- Quality Assessment of Dry Eye Educational Videos on Xiaohongshu and Differences by Uploader Type
  2. Frontiers in Digital Health, 2026 -- Stratified and combined analysis of the quality of lumbar spinal stenosis–related videos on major Chinese short video platforms
  3. DIGITAL HEALTH, 2026 -- Insights into the quality and guideline consistency of dry eye disease treatment videos on Chinese short-video platforms
  4. DIGITAL HEALTH, 2026 -- Reframing health information quality on social media: An AI governance perspective
  5. Palliative care, WHO -- Palliative care
  6. Palliative Care for Patients With Cancer: ASCO Guideline Update, CAPC
  7. Early Palliative Care for Patients with Metastatic Non–Small-Cell Lung Cancer, NEJM
  8. Palliative care
  9. Palliative Care for Patients With Cancer: ASCO Guideline Update
  10. Early Palliative Care for Patients with Metastatic Non–Small-Cell Lung Cancer | New England Journal of Medicine

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