Decoding patient preferences: key drivers in selecting thyroid cancer surgery- a discrete choice experiment - Summary - MDSpire

Decoding patient preferences: key drivers in selecting thyroid cancer surgery- a discrete choice experiment

  • By

  • Shiwei Zhou

  • Yu Mao

  • Peng Wu

  • Wu Li

  • Hui Li

  • Xiaohua Song

  • Xiaoyong Wen

  • Zeyu Li

  • Guangji Chen

  • Xiaowei Peng

  • June 17, 2026

  • 0 min

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Objective:

To identify key factors influencing surgical choices among patients diagnosed with papillary thyroid carcinoma (PTC) who are scheduled for thyroidectomy.

Approach:
    Key Findings:
    • Patients preferred surgical options with lower recurrence rates and scarless approaches.
    • Patients were willing to pay ¥201,409.60 to reduce recurrence from 10% to 1%.
    • Patients were willing to pay ¥19,141.14 to change the surgical scar location from external to internal.
    • Recurrence rate was the most crucial non-financial factor, followed by incision location and complication rate.
    Interpretation:

    Postoperative cosmetic concerns varied across different demographic groups, indicating the need for tailored discussions during preoperative consultations to address specific patient values.

    Limitations:
    • The study was limited to a single hospital in China, which may affect the generalizability of the findings.
    • Participants were selected based on specific inclusion criteria, potentially limiting the diversity of the sample.
    Conclusion:

    Recurrence risk is the primary driver of surgical preference in PTC patients, highlighting the importance of considering patient-specific values in decision-making.

    Sources:

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