Quality Assessment of Dry Eye Educational Videos on Xiaohongshu and Differences by Uploader Type
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By
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Niu, Shiyang
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Han, Bing
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Liu, Xingyu
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He, Hui
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Wu, Yajun
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Sun, Dawei
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Qu, Lijun
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May 25, 2026
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Objective:
To evaluate the quality and uploader-related differences of dry eye educational videos on Xiaohongshu.
Key Findings:
- 108 videos were uploaded by non-medical individual users and 28 by individual medical users.
- Content mainly focused on lifestyle recommendations (87.5%) and treatment strategies (62.5%).
- Videos from non-medical users had a higher prevalence of incorrect or potentially misleading information (57.4% vs. 10.7%).
- Videos from medical users scored significantly higher in quality assessments (all P < 0.001).
- Higher quality scores were associated with a greater number of covered content domains.
Interpretation:
Limitations:
- The study is limited to a specific date and may not represent the overall quality of videos on Xiaohongshu.
- Only videos in Chinese were included, potentially limiting generalizability.
Conclusion:
