Recruitment strategies and participant motivations in a digital randomized controlled trial for the prevention of anxiety disorders: the prevANS study - Takeaways - MDSpire

Recruitment strategies and participant motivations in a digital randomized controlled trial for the prevention of anxiety disorders: the prevANS study

  • By

  • Cristina García-Huércano

  • Sonia Conejo-Cerón

  • Alberto Rodríguez-Morejón

  • Carmela Martínez-Vispo

  • Natalia Sánchez-Aguadero

  • Olaya Tamayo-Morales

  • Patricia Moreno-Peral

  • May 13, 2026

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  • 1

    The prevANS study aimed to evaluate recruitment strategies for a digital intervention targeting anxiety disorder prevention.

  • 2

    Over 26 months, 6,017 individuals initiated screening, resulting in a 17.5% enrollment conversion rate.

  • 3

    Social media and university dissemination were the most effective recruitment strategies, with word of mouth also significantly impacting enrollment.

  • 4

    Participants' motivations for enrolling included helping others, health-related issues, and personal benefits.

  • 5

    Tailoring recruitment strategies to the target population can enhance participant engagement in digital mental health trials.

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