Dry Eye: Adding Aesthetics - Takeaways - MDSpire

Dry Eye: Adding Aesthetics

This step-by-step process added revenue to the dry eye disease side of my practice.

  • By

  • Pamela E. Theriot, OD, FAAO

  • January 1, 2026

  • 3 min

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  • 1

    Education on ocular aesthetics is crucial for optometrists to effectively address dry eye disease and enhance patient care.

  • 2

    Identifying primary patient complaints, such as red eyes, festoons, and dark circles, helps tailor aesthetic treatments.

  • 3

    Patient education on eye-safe cosmetics and the dangers of toxins in products is essential for maintaining eye health.

  • 4

    Incorporating in-office treatment devices like intense pulsed light can provide both aesthetic benefits and relief for dry eye symptoms.

  • 5

    Marketing strategies, including before-and-after photos, can effectively demonstrate treatment benefits to prospective patients.

Original Source(s)

Dry Eye: Adding Aesthetics

  • by Pamela E. Theriot, OD, FAAO

  • January 1, 2026

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