Online Menopause Information–Seeking Search Patterns and Commercial Content Over 2 Decades - Takeaways - MDSpire

Online Menopause Information–Seeking Search Patterns and Commercial Content Over 2 Decades

  • By

  • Francesca R. Farina

  • James W. Griffith

  • Stephanie S. Faubion

  • Martha Hickey

  • Sarah Lensen

  • Monica Christmas

  • June 4, 2026

  • 0 min

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  • 1

    Public interest in menopause has increased over the past 20 years, alongside growing commercial involvement in menopause-related products.

  • 2

    The study analyzed Google Trends data from 2005 to 2025 to quantify changes in menopause-related online searches across the US, UK, and Australia.

  • 3

    The commercialization index for menopause-related searches increased by 15 to 20 percentage points in all three countries during the study period.

  • 4

    By 2025, approximately one in three menopause-related searches were commercial, compared to one in five to seven in 2010.

  • 5

    The study highlights a shift towards nonclinical approaches for managing menopause, with increased interest in supplements and digital services.

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