Strategic Considerations for Video Consultation Implementation in General Practice: Qualitative Study of Organizational Interest-Holders’ Perspectives - Takeaways - MDSpire
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Organizational Stakeholders’ Perspectives on Implementing Video Consultations in General Practice: A Qualitative Study of Strategic Considerations

  • By

  • Ulrik Bak Kirk

  • Ditte Bonde Stanek

  • Mette Amalie Nebsbjerg

  • Flemming Bro

  • Linda Huibers

  • Adrian Rohrbasser

  • Anna Mygind

  • Viola Burau

  • Ida Hestbjerg

  • October 19, 2026

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  • 1

    The COVID-19 pandemic accelerated video consultation implementation, building on digitalization strategies that predated the pandemic.

  • 2

    Video consultations have been promoted to improve access and convenience and to use health care resources more efficiently.

  • 3

    Despite sustained policy attention and investment, uncertainty remains about video consultations’ benefits, limitations, barriers, unintended consequences, and lasting role in general practice.

  • 4

    Prior research has focused mainly on patients’ and health care professionals’ views, with less attention to organizational stakeholders.

  • 5

    The study examines organizational perspectives on implementing video consultations in general practice using a SWOT framework.

Original Source(s)

Strategic Considerations for Video Consultation Implementation in General Practice: Qualitative Study of Organizational Interest-Holders’ Perspectives

  • by Ulrik Bak Kirk, Ditte Bonde Stanek, Mette Amalie Nebsbjerg, Flemming Bro, Linda Huibers, Adrian Rohrbasser, Anna Mygind, Viola Burau, Ida Hestbjerg

  • October 19, 2026

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