From Minus Fours to Major Gains - Takeaways - MDSpire

From Minus Fours to Major Gains

Dr. William Stephen discusses growing your practice with myopia management.

  • By

  • William Stephen, MTh, OD, FIAOMC

  • May 1, 2026

  • 4 min

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  • 1

    The author shifted focus from practice growth metrics to understanding the needs of young patients and their families.

  • 2

    Myopia management transformed the practice's approach, fostering long-term relationships with patients and their parents.

  • 3

    Growth in the practice was driven by reputation and referrals rather than traditional marketing strategies.

  • 4

    Families engaged in myopia management remained loyal, leading to increased patient retention and premium service choices.

  • 5

    Real growth in the practice stemmed from intentional care and a clear mission, rather than just expanding outward.

Original Source(s)

From Minus Fours to Major Gains

  • by William Stephen, MTh, OD, FIAOMC

  • May 1, 2026

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