Ophthalmic health communication in the video-based social media era: A narrative review of information quality, engagement dynamics, and professional education - Takeaways - MDSpire

Ophthalmic health communication in the video-based social media era: A narrative review of information quality, engagement dynamics, and professional education

  • By

  • Yizhou Yang

  • Yuecheng Ren

  • Luze Liu

  • Yue Li

  • Xuanqiao Lin

  • July 14, 2026

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  • 1

    Social media is increasingly used for health information, especially before and after clinical visits.

  • 2

    Video platforms like TikTok and YouTube significantly influence patient understanding of eye health.

  • 3

    Many eye health videos lack medical accuracy, potentially leading to unsafe self-care and misinformation.

  • 4

    User engagement metrics often prioritize entertainment over the quality of medical information.

  • 5

    The review synthesizes studies on ophthalmology-related video content to assess information quality and engagement.

Original Source(s)

Ophthalmic health communication in the video-based social media era: A narrative review of information quality, engagement dynamics, and professional education

  • by Yizhou Yang, Yuecheng Ren, Luze Liu, Yue Li, Xuanqiao Lin

  • July 14, 2026

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