Platform shift in mental health support among undergraduates: from campus counselors to GenAI-based consultation​ - Takeaways - MDSpire

Platform shift in mental health support among undergraduates: from campus counselors to GenAI-based consultation​

  • By

  • Lin Wang

  • Yuwei Zang

  • Yunfeng Xing

  • June 2, 2026

  • 0 min

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  • 1

    Universities in China are adopting GenAI virtual counseling tools to address rising mental health issues among undergraduates.

  • 2

    Factors influencing students' shift to AI consultations include privacy concerns, social anxiety, and stigma surrounding mental illness.

  • 3

    AI consultations offer advantages such as accessibility, anonymity, and reduced stigma compared to traditional face-to-face therapy.

  • 4

    The study employs PLS-SEM to analyze the mechanisms behind students' willingness to transition from campus psychologists to GenAI.

  • 5

    AI interaction comfort and perceived information quality significantly mediate and moderate the relationship between psychological barriers and switching intention.

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